Aim for ≤ 60 characters / ≤ 600px.
00 px of 600 px
Aim for ≤ 160 characters / ≤ 920px.
00 px of 920 px
Shown as a breadcrumb. Full URL is used in the og:url tag.
Desktop and mobile snippets render together below. Mobile clips titles sooner.
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~600px columnMobile preview
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Snippet questions
Google truncates titles at roughly 600 pixels (about 50 to 60 characters) and meta descriptions at around 920 pixels, or 150 to 160 characters. Because Google measures pixels, not characters, a title full of wide letters like W and M gets cut sooner than one full of narrow letters like i and l. This tool measures the real pixel width with a canvas, so you can write right up to the edge without getting clipped by an ellipsis.
Google uses your meta description as a suggestion, not a guarantee. When it thinks a passage from your page matches the searcher's query better, it pulls that snippet instead, often for long-tail queries you didn't write the description for. You still want a strong, accurate description because it sets the default shown for your core keywords and shapes click-through. Write it as compelling ad copy, keep it under 160 characters, and include the main keyword naturally.
The title tag is a real, if modest, ranking factor and a major driver of click-through rate, so it carries weight on both fronts. The meta description is not a direct ranking factor, but a compelling one lifts click-through, and higher click-through on a result tends to reinforce its position over time. In short: titles influence rankings directly and indirectly; descriptions influence them indirectly through clicks.